The Saudi Quality Mark, commonly referred to as SQM, is a mark owned by SASO and licensed for products that meet the applicable quality, technical, and regulatory requirements. SQM is not just a product test outcome. It also reflects that the licensed establishment has an effective management system that supports consistent production of conforming goods.
For businesses targeting Saudi Arabia, SQM can be commercially important because it strengthens product credibility, supports regulatory acceptance, and helps position the product more strongly in the market. SASO’s public guidance also makes it clear that SQM is optional for many products, but mandatory for certain product groups where SASO requires it.
Who Needs SQM Certification?
SQM is relevant mainly for manufacturers and eligible establishments supplying products to the Saudi market where an active Saudi standard and granting procedure exist. In practical business terms, it is most important for companies that manufacture high-volume, repeat-production goods and want stronger market access, greater buyer confidence, and formal recognition under the Saudi quality framework.
Depending on the applicable procedure, the scheme can also be relevant to establishments working with production units, trademark owners, or other eligible parties connected to the licensed product and manufacturing process. For imported products, the feasibility depends on the applicable granting procedure, factory controls, and supporting documentation.
Which Products Commonly Require SQM?
SQM scope is product-specific and should always be checked against the latest SASO granting procedures. Publicly listed examples include ready-mixed concrete, cement, ceramic and porcelain tiles, reinforcement steel bars, iron sheets, gas-operated appliances and their accessories, aluminium composite panels and sheets used for cladding, electrical extension cords, plugs, and electrical switches.
SASO also publishes product-specific granting procedures for additional sectors. Public procedure indexes show product families such as paints and varnishes, oxo-biodegradable plastic additives, bottled drinking water, dates and date products, LPG appliances and accessories, cable-management piping systems, petroleum oils, paper products, fire extinguishers, non-alcoholic soft drinks, steel or fiberglass lighting poles, engine radiators, and multiple construction products. Because the scope evolves, businesses should always confirm whether their exact product currently falls under an active SQM procedure.
Sectors That Commonly Benefit from SQM
SQM is especially relevant in sectors where product consistency, public safety, and regulatory confidence are critical. This commonly includes building and construction materials, electrical accessories, gas appliances, plastics and polymer-related products, food and beverage categories with active procedures, engineered industrial products, infrastructure materials, and other products sold in large volumes across the Saudi market.
For these sectors, SQM can become more than a compliance requirement. It can also be a commercial differentiator during tendering, distribution, retail listing, and buyer qualification.
Main Requirements for SQM Certification
Although exact requirements vary by product procedure, the core requirements are generally consistent. The applying establishment must be legally licensed, accept the SQM regulation and relevant granting procedure, and operate an effective management system capable of ensuring ongoing conformity of production.
The establishment is also expected to maintain quality-control arrangements, retain product and complaint records, cooperate with audits, inform the granting body about relevant changes, and use the mark only on licensed products in the approved manner. Initial granting involves review of documents, technical assessment, field visits, and sample testing where required. After licensing, continued compliance is checked through periodic monitoring.
Documents Generally Required for SQM
- The application form, quality mark license contract, commercial registration, industrial license, factory location map, organization chart, quality manual or quality management system documents, quality-control scheme, product catalogue or label, results of self-monitoring, and product test reports from an accredited laboratory.
- Additional documents may include trademark registration, relevant quality certificates, barcode information, efficiency labels for applicable products, Gulf Conformity Mark documents for related products, and IECEE recognition documents where the product category requires them. For nutritional and agricultural enterprises, the published service requirements also mention ISO 22000 as a required quality certificate.
Qdot Methodology for SQM Projects
Qdot’s role as a consultancy company is to help clients approach SQM in a structured way instead of treating it as a one-step application. Our methodology begins with product scope review to determine whether the product falls within an active SQM granting procedure and whether the product, factory, and trademark structure are suitable for licensing.
After scope confirmation, Qdot supports a document and readiness review. This includes evaluating regulatory fit, product standards, available test evidence, factory quality documents, label and catalogue information, and any gaps that may affect the application. The next stage focuses on closing those gaps by coordinating with the client’s internal teams, laboratories, or production teams before formal filing.
Once the file is ready, Qdot supports the application preparation and submission workflow, helps organize the supporting evidence, and assists in planning for audits, sample testing, and technical clarifications. During the review phase, Qdot helps the client respond efficiently to findings, observations, or document queries. After approval, our support can extend to surveillance readiness, scope expansion, renewal preparation, and handling product or production changes that could affect the licensed status.
How the SQM Process Usually Works
A practical SQM project typically moves through these stages: scope confirmation, document readiness check, application filing, technical review, initial audit planning, field visit, sample collection and testing, committee review, grant decision, and license issuance. After the mark is granted, the business enters the surveillance stage where continued compliance is monitored.
The published SASO service description also states that enterprises should register in the electronic certification system, submit the application with the required attachments, pay application and technical-study fees, complete field visits, and then proceed through committee review and licensing fees before SQM issuance.
Validity, Surveillance, and Testing
SQM licenses are generally issued for 3 years. SASO’s published service details state that periodic visits should not be less than once annually, and the enterprise bears the costs of periodic visits and sample testing. This means SQM is not a one-time exercise. Maintaining the mark requires continued control over production, documents, testing, and compliance.
SASO’s service description also notes that the license is automatically renewed for another 3-year period unless the enterprise requests suspension within the stated timeline before expiry. In practice, renewal still requires a renewal visit and implementation of the relevant steps of the grant procedure before the previous license expires.
Timeline and Cost Considerations
SASO’s published service completion duration for SQM is 70 business days. However, actual project timelines depend on product complexity, factory readiness, availability of acceptable test reports, sample testing time, audit scheduling, and how quickly the business resolves any nonconformities or missing documents.
Cost is also product-dependent. In practice, SQM costs can include application charges, technical study charges, audit charges, committee costs, license validity fees, travel and accommodation for auditors where applicable, and laboratory testing costs.
Benefits of SQM Certification
SQM can create both regulatory and commercial value. It strengthens buyer confidence because the product is backed by a licensed quality mark and ongoing surveillance. It can support market positioning in Saudi Arabia, especially for product categories where quality assurance, public confidence, and tender readiness matter. It also gives the market a stronger signal that the establishment is managing consistency rather than only passing a one-time product test.
For manufacturers, SQM can also support internal discipline by encouraging better control over production, testing, documentation, corrective action, and complaint handling. This is one reason SQM is often seen as both a compliance tool and a market-trust tool.
Why Choose Qdot for SQM Consultancy?
Qdot can add value because SQM projects usually involve more than submitting a form. Businesses need clarity on whether the product is in scope, whether the factory system is ready, what test evidence is acceptable, what document gaps exist, how audits should be planned, and how to respond to technical observations without delaying the project.
Our consultancy support is designed to help businesses navigate these steps in a structured way. Qdot assists with scope review, gap assessment, document preparation support, coordination with internal teams and external stakeholders, application readiness, audit planning, follow-up communication, and surveillance preparation. This practical and organized approach helps reduce confusion, improve submission quality, and support smoother progress toward SQM licensing.
FAQ's
SQM is a quality mark owned by SASO and licensed for products that comply with the applicable standards, technical regulations, and granting procedures. It also reflects that the licensed establishment operates an effective management system for consistent production.
No. SASO’s public guidance states that SQM is optional for all products except certain products that are specifically mandated to obtain it.
The published license validity is generally 3 years, subject to surveillance and continued compliance.
Yes. Initial granting and periodic monitoring visits are part of the scheme, and periodic visits should not be less than once annually.
Yes. Samples may be taken during initial assessment and periodic monitoring, depending on the applicable procedure.
Publicly listed examples include cement, ready-mixed concrete, ceramic and porcelain tiles, reinforcement steel bars, iron sheets, gas-operated appliances, aluminium cladding sheets, electrical extension cords, plugs, and switches. Additional product procedures also exist.
The official service description states 70 business days, but actual timelines depend on readiness, testing, and audit scheduling.
Because SQM requires proper scope evaluation, document readiness, quality-system control, and support through technical review and surveillance. Qdot helps structure the project and reduce delays.